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An Ultimate Comparison of Plivo vs Twilio vs SMSCountry

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A Plivo vs Twilio vs SMSCountry comparison is tough. All three are well-known bulk SMS service providers, and each is unique in its own way.

Even if you have some experience with SMS service providers. You have to consider if the features fit your business needs.

In this article, we’ll talk about the differences between Plivo, Twilio, and SMSCountry so you can come to an informed decision about which one is right for your business.

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Comparison table of Plivo vs Twilio vs SMSCountry 

Here is a table that summarises Plivo vs Twilio vs SMSCountry pricing and their key features. 

S. NoBulk SMS ProvidersKey FeaturesSMS Pricing
1.Plivo
  • 24/7 live support
  • HTTPS API
  • REST API
  • SMS API
  • Bulk SMS discounts
  • Developer friendly
  • Available in multiple languages: Python, Java, Ruby, PHP and NodeJS.
  • Phone Number API
  • Good documentation
  • Good community support
       

 

$0.0045

2Twilio
  • Global coverage
  • Developer API
  • Web Product
  • Dedicated number
  • 2-way service
  • Delivery report
  • Automated rules
  • Keyword in response
  • Email to SMS
$0.0075
3SMSCountry
  • Developer Friendly
  • Comprehensive Documentation
  • Rest API
  • Excellent customer support
  • Plugins
  • Unified dashboard
  • Dynamic Delivery Reports
  • Voice SMS
  • 2-way SMS
  • Email to SMS
  • SMS API
  • Desktop SMS software
  • International Coverage
  • Outbound Dialer
  • White labelled reseller panel
  • API Integration
See our pricing page.

With that out of the way, let’s discuss each bulk SMS service provider in detail.

“When we were shifting to SMSCountry, I was concerned about the API integration process. However, with the help of SMSCountry’s customer support team, we completed the integration process within 20 minutes – which was much faster than I had anticipated.” – Sharath Kumar, Backend Developer at Zettarime Technologies.

Getting started with or switching to SMSCountry is even easier than Sharath Kumar says. Get started with a 1-on-1 demo.

What is SMSCountry?

SMSCountry Logo - The best Bulk SMS platform for business communication

SMSCountry is a global bulk SMS provider with a robust SMS gateway platform, supporting omnichannel messaging. If you are looking to engage your customers through SMS, then this guide is for you.

In this Plivo vs Twilio vs SMSCountry comparison article, you now know that both Plivo and Twilio focus on serving global enterprises by providing them with cloud communication APIs (Application programming interfaces). 

However, SMScountry does much more than just provide cloud communication APIs. We are an end-to-end service provider that creates solutions for customers using our APIs.

SMSCountry was founded in the year 2000. Today, we have offices in the US and India that service Fortune 100 clients across the globe, including Coca-Cola, American Airlines, and Disney among others.

Because you’re here, check out the top bulk SMS service providers in India.

Key Features

  •  Powerful and open platform: We believe in the power of a good product and our platform has been built with that belief. Our SMS service is available on all major platforms like iOS, Android, Windows, Blackberry, and more. You can also use the service via a web browser.
  • 24/7 customer support: We want to offer you the best support possible. That’s why we have 7x24x365 customer support that is available via live chat, email or phone.
  • International coverage: Our service works in almost every country in the world. We have over 100 gateways connected to our system which allows us to cover 97% of the world’s population.
  • Bulk SMS/Group SMS: There are many ways to send messages with our service. You can either send one-to-one messages or send bulk messages to multiple recipients at once using a single API call. You can even create groups of users and send messages to them all at once!
  • Cloud telephony: You don’t need any hardware for this service. This is because everything runs from our cloud infrastructure which means no upfront costs and no maintenance fees.
  • Outbound Dialer: Our outbound dialer is a feature that allows you to send an SMS from your computer through a web browser. Each message sent through the outbound dialer can be tracked by us and we will send you detailed reports about the messages and their status.
  • Text-to-Speech: Our texting solution lets you send text messages that are read aloud by our text-to-speech engine. We have various voices available, including male and female voices in  English, Spanish, French, German, Italian, Russian, and more.
  • Voice SMS: Our voice SMS feature allows you to send voice messages using our automated system which converts your text into speech. You can choose between two different types of voice recordings: high quality or low quality (for those who want to save bandwidth). The voice message is then sent over 3G or 4G networks depending on whether or not it has been activated on the account.
  • White Labeled Reseller Panel: Our reseller panel allows you to manage your users’ accounts without having to deal with us directly.
Learn more about the best bulk SMS and SMS OTP service providers on which you can grow your business.

Benefits of SMSCountry service

  •   User-friendly panel to manage all your SMS-related activities
  •       Seamless integration process
  •       Round-the-clock customer support to solve your issues which cuts your downtime.
  •       Zero start-up cost.
  •       Immediate feedback via the delivery report
  •       A simple package at a minimal price
  •       Microsoft Excel plugin to send SMS

How much does it cost to send an SMS with SMSCountry?

See our pricing page to learn more and request customized pricing.

What makes SMSCountry unique?

SMSCountry website showing features like Custom Sender ID, and Email to SMS

If you believe in user reviews, SMSCountry is the clear winner. It has more positive user reviews than Twilio and Plivo combined.

SMSCountry provides support for a lot of different technologies like PHP, Java, .Net (C# and VB), Ruby, Python, and Perl. We also provide solutions for making calls using 3G/4G IP phones, USB modems or voice-enabled GSM devices. 

For text messages, the platform supports HTTP API, SMPP API for sending messages in bulk, and an email-to-SMS gateway to send messages from your email client or application. Twilio only offers an HTTP API while Plivo offers both HTTP and SMPP APIs. SMSCountry’s REST API documentation is much simpler than Twilio’s or Plivo’s with easy-to-understand examples in multiple languages. 

This makes it easier to integrate into your application since there are no complex XML structures involved like with other providers.

“No one would like to wait 5 or 10 minutes to get an OTP. Our users need their OTP on the spot. And we got this fast OTP delivery with SMSCountry SMS API” – Gaurav Aggarwal, Kavya Digital Solutions.

What is Plivo?

Plivo SMS API Logo - Plivo vs Twilio vs SMSCountry

Plivo is a cloud communication platform that enables businesses to make and receive calls as well as send and receive SMS using APIs. 

This scalable platform has the ability to handle thousands of concurrent calls and SMS. Plivo is used by over 100,000 developers worldwide to build their voice call, messaging, and video calling apps.

Here are some popular use cases of Plivo:

  •       Build a two-factor authentication service for your app users
  •       SMS-based customer support system for your customers
  •       IVR (Interactive Voice Response) system to convert missed business calls into sales opportunities

Key Features of Plivo

Plivo comes with a lot of features for developers including:

  •       24/7 live support: Get access to a team of developers who can help you with any issues or questions.
  •       HTTPS API: HTTPS API for secure communications between your app and the service.
  •       REST API: REST API for server-to-server communication using HTTP requests.
  •       SMS API: SMS API for sending and receiving SMS messages on your app using HTTP requests.
  •       Bulk SMS discounts: Bulk SMS discounts for sending out large volumes at a reduced rate.
  •       Developer friendly: Developer friendly with good documentation and good community support.
  •       Available in multiple languages: It is available in multiple languages, including Python, Java, Ruby, PHP and NodeJS. 
  •     Phone Number API: Plivo also has a Phone Number API that makes it easy to integrate with your existing software. 
  •     Good documentation: The documentation is very thorough and easy to understand.
  •       Good community support: The forums and communities are available online to help discuss any query.

“We were frustrated with Twilio and Alibaba’s SMS API service until we found SMSCountry via a quick Google search. SMSCountry provides fast OTP SMS delivery and great customer support. Much recommended.”
– Gaurav Aggarwal, Kavya Digital Solutions

Benefits of Plivo SMS Service

Plivo's voice SMS report screen - Plivo vs Twilio vs SMSCountry
  •   Programmable communications platform
  •   Easy to use
  •   Deployed quickly without much technical expertise needed
  •    The self-service portal enables users to manage their accounts
  •   Features for both voice and SMS.
  •   An automated attendant

How much does it cost to send an SMS with Plivo?

Plivo has a wide variety of SMS products. In their standard plan, it costs $0.01 to send an SMS with Plivo.

Plivo Pricing Plan

Available in multiple languages, Plivo’s pay-as-you-go pricing has no setup fees or monthly costs, and you are billed only for the services consumed. The current pricing is as below:

  • Voice & Messaging:

$0.0075/minute per call

$0.01/SMS

$0.0075/MMS

  • Fax:

$0.0075/page sent or received

  • Messaging (Text, WhatsApp, Facebook Messenger):

$0.0075/inbound message, and $0.0025/outbound message

What makes Plivo unique?

Plivo offers a customer support system that addresses all your queries. The other features that make Plivo unique are the following:

  1. End-to-end encryption
  2. Free trial available
  3. Global reach – Plivo is available in over 190 countries and provides local numbers to users in more than 70 of these countries.

What is Twilio?

Twilio Bulk SMS service logo - Plivo vs Twilio vs SMSCountry

Twilio is a cloud communication platform that enables you to embed voice, video, and messaging into your applications.

It’s an API backed by cloud infrastructure and used by companies like Uber, Netflix, Salesforce, Airbnb, and more.

See how SMSCountry SMS API services helped Gaurav fix the OTP issues he had using Twilio and Alibaba. Read his story of disappointment with Twilio and how SMSCountry SMS API saved the day.

Key features of Twilio

  • SMS API: Send and receive text messages through its APIs and libraries.
  • Voice API: Make and receive phone calls, manage your phone numbers, and route calls to devices or applications.
  • Short Codes: Use our shortcodes to send and receive texts on devices with pre-installed apps, as well as over the web.
  • Toll-Free Numbers: Have a number that you can share with your customers without losing money when they use it. 
  • SIP Trunking service: Connect your existing phone system to Twilio in a matter of minutes (no hardware required).
  • CPaaS: Communication Platform as a Service – communication infrastructure including messaging, voice, faxing, call recording and more. 
  • Developer API: Build apps that can make and receive calls from anywhere in the world with RESTful APIs (Ruby, Python, Java etc.).
  •  Web Product – You don’t need to install any software. Just log in, create your account, and start sending texts!
  • Dedicated number – All of your messages come from a dedicated phone number that you can use as part of your business identity.
  • 2-way service – You can reply to incoming messages from customers with just a few clicks. 
  •  Delivery report – Your message will be delivered and you’ll get a delivery report for each message so you know when it arrived at its destination.
  • Automated rules – Create rules to deliver repeat messages or use Twilio’s geo support feature to only deliver messages when someone is within a certain radius from their device (e.g. only send texts during business hours).

Benefits of Twilio SMS API

Twilio website showing the homepage in the Plivo vs Twilio vs SMSCountry comparison
  • Pay-as-you-go model
  • Many discounts
  • Regional distribution
  • Integration

How much does it cost to send an SMS with Twilio?

It costs $0.0075 to send an SMS with Twilio.

Twilio Pricing Plan

The cost of sending SMS messages is based on a pay-per-use model. The cost of sending/receiving a text message varies based on the type and number involved.

What makes Twilio unique?

Twilio's backend analytics screen - Plivo vs Twilio vs SMSCountry

Twilio is the cloud communications platform that enables you to build a global messaging infrastructure. Twilio’s services are built on a network of direct connectivity with carriers. This ensures high message delivery rates, no matter where your customers are located. Twilio also offers a reach to more than 200 countries and territories worldwide.

As a developer-centric company, Twilio offers self-service access to its SMS APIs so its users can get started in less than five minutes without needing any assistance from the sales team or customer success team.

Ready to start your bulk SMS journey? 

Now you know the strengths and weaknesses of Plivo, Twilio, and SMSCountry. And you might be wondering which is the right one to pick.

By now, you know all the key features, pricing plans, and benefits of Twilio, Plivio, and SMSCountry. 

Based on all the information above, we recommend you pick SMSCountry. We’re not just being biased, SMSCountry has shown to be the SMS API service provider that will give you the peace of mind you need.

The kind of peace that will make you not want to leave.

“We’ve decided to stay with SMSCountry (even though our procurement team has suggested other SMS service providers)” – Nageswara Rao, GITAM University

Contact us to make further inquiries or schedule a free demo to experience all that SMSCountry offers.

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Maliha loves structures, templates and tech. She brings her experience as a teacher and deep research in creating content that help you understand software tools and work faster with templates and structures.

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